With so many banks in the area, how do you make a new one stand out?  The identiy of Champion Bank demonstrated that each customer would "Feel like a Champion" and get the red carpet treatment with excellent customer service, exciting new products that helped them excel financially and a positive, professional image that made the customer know they were special and invloved in an exceptional relationship where they were valued.  We took people from every walk of life - seniors, children, business people, soccer moms and families - and displayed them in triumphant photographs with thier arms thrown up in the air in victory.  The color selections were soothing and professional and our products were incredibly competitive with their returns and service.  Check it out and see if you agree...